Category: Community

Behind the Project: Branding a Family-Owned Ski Resort for a Modern Era

In this series, we’ll look deeper into some of the projects on Behance.net that were especially admired in our community. This time, we spoke with Bureau Rabensteiner, an Innsbruck, Austria based graphic design studio. Their designs range from thermo sensitive business cards to branding bakeries. We spoke to them about their recent hotel branding project for the Trofana Alpin.

What was your inspiration for this project?
The Trofana Alpin was the very first hotel in the winter sports resort of Ischgl (a small village in Austria). The hotel is family-owned and builds the foundation of the von der Thannen family history and tradition—a fact that turned this project into something personal and very close to our hearts.

Can you describe your process in creating this project?
The client emphasized their family history and how everything started out with a humble Bed & Breakfast. We were also provided with a number of historical items related to the von der Thannen family history, like an old photo archive. After rethinking the project we came up with a branding concept that referred to the origins of their family business. We redesigned the look and feel of the brand with a focus on the von der Thannen family’s exemplary ability to balance tradition with modern convenience and understated luxury.

Did anything interesting happen as a result of the success of this project? (fans contacting you, job opportunities, blogs picking it up, etc).
Yes, many people have contacted us, for very different reasons, because of our projects on Behance. Some have questions concerning type, papers, photography etc., while some very nice ones simply get in touch to tell us how much they like our work. Ultimately though, it turned out that Behance is a really good platform for receiving serious requests.

We were also lucky to get an immediate feature on Design made in Germany an important German design blog. Also Page Online, one of Germany’s graphic design magazines, featured us within an article. We are really thankful that a lot of other bloggers helped us by sharing our work in recent years. That was more than we could have hoped for.

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Links roundup from Behance Portfolio Review events around the world

Another amazing Portfolio Review Week has come to an end, but the stories of the events all around the world are still being told on blogs and in the press. We’ve rounded up a few favorites below!

Sketchbook Magazine: Behance Portfolio Reviews at the Al Turki Business Park Tower in Khobar

“Through the hustle and bustle of the event that took place on the 1st floor of the Al Turki Business Park tower, visitors ooh-ed and aah-ed over the spectacular work of the participants. Art in all it’s mediums, including digital art, sketch art, animation, comic book art, and photography, gathered in the same spot.”

Illustrator’s Ireland: Portfolio Review at The Copper House Gallery in Dublin

“The crowd on the night was a brilliant mix of people coming from design, photography and illustration. The opportunity to speak and hear about how people develop their work is always fascinating and it opens communication between those working in different creative fields.”

Design Assembly: Yoobee School of Design in Auckland’s Portfolio Review

“With over 40 attendees there was mingling, networking and drinks, followed by a short welcome, then 60 minutes of portfolio reviews held in a friendly, discussion format with industry professionals.”


dnaIndia: Pune, India Portfolio Review at Lokusdesign

“Our aim is to promote fresh talent, giving them a chance to work on some of the top brands in the industry. With global design firms entering the Indian markets, it is important that the Indian designers are equipped to face the growing competition.”

The Davaoist: 5 Reasons Why You Should Join Behance Portfolio Reviews in Davao

“#4: You and your artworks will finally get the recognition (or exposure) that they deserve.”

Portfolio Review Week is in Full Swing

We’re right in the middle of Behance Portfolio Review Week, and are seeing an outpouring of buzz all over the internet about these community-planned events that are currently going on around the globe. Join in on the fun by browsing what people are saying, and enjoy some highlights below:

Instagram Feed
Pinterest Highlights
Flickr Photosets
Twitter Feed #BehanceReviews 

Ottawa, Canada

 


Budapest, Hungary


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Behing the Project: “What-If” Movie Posters

In this series, we’ll look deeper into some of the projects on Behance.net that were especially admired in our community. Peter Stults creates movie posters reimagined for another time and place - like, what would the “Spring Breakers” poster look like if it starred James Dean? Although when Stults first released his work to his personal networks, the response was “like crickets in an awkward silence,” he became an overnight sensation on Behance, going completely viral. He was even recently commissioned to create a movie poster for an upcoming Paul Schrader (of Taxi Driver) movie. 

What was your inspiration for this project?
Since 1999 I’ve been playing with the idea of “what-if” oriented concepts. It first started with making movie posters for books I was reading. Then I was doing posters based on concepts – like what if you had Brad Pitt and Keanu Reeves in some religious thriller? The next step in evolution was making posters for movies featuring a star who was going to be cast, but didn’t get up getting the role. For example, Jack Nicholson as the father in “A Christmas Story” or Tom Cruise as Iron Man. Friends of mine later forwarded me the work of Sean Hartter who crafted the “different era” concept, which greatly inspired my What-if poster making process.

Can you describe your process in creating this project?
Much of it is brainstorming. I’ll be on the subway or walking around, and I first think of a movie, then think of the setting and genre, then the actors. Once I’ve got the concept, I loosely sketch out the poster’s style, thinking about things like horizontal or vertical orientation (depends on the Era). Once sketched out, I look for photographs and images of the actors. I have a collection of pulp fiction books and old magazines and newspapers that I use to derive texture, aged effects and reviewing color spectrum and type face. Most of my posters will start in Photoshop, but I incorporate Illustrator, scanning things in, and even hand-drawing some parts.

Did you expect it to be as popular as it’s been on The Behance Network?
I was absolutely not at all ready for the popularity. I had first passed some of these posters around on Flickr and Facebook and it was the equivalent of crickets in an awkward silence situation. I remember being super proud of my Avatar, Fifth Element and Inception posters, but barely got any “likes.” So, when creating my Behance profile, I did not think anything of them. I was crossing fingers my illustration-based work would get some traction.

Did anything interesting happen as a result of the success of this project? (fans contacting you, job opportunities, blogs picking it up, etc).
When the posters went viral, a whole wave of things took place. The famous fashion store Colette, based in Paris, France, contacted me about doing a show on the posters. I had never done an art show before, so my first show being an international one at a well-known fashion store was not too bad.

Then, I was contacted to create the promotional poster for the upcoming movie “The Canyons,” which is directed by Paul Schrader (writer of Taxi Driver and Raging Bull), screenplay by Bret Easton Ellis (author of American Psycho and Less Than Zero) and starring Lindsay Lohan and adult entertainment star James Deen. So, my first professional movie poster offering being “The Canyons” was pretty phenomenal.

There has been a wave of freelance work I’ve been a part of that have resulted in some cool projects. I’ve been covered in various blogs and online news sources (Huffington Post, Elle, Slate, Premiere, Fast Company, Business Insider, Yahoo Movies, BuzzFeed, Daily What, Flavorpill, Paste Magazine, Laughing Squid and many more). And the results haven’t slowed. I do a “What If” poster each month for the French movie magazine “So Film.” I’m working on a show in England right now and recently I got contacted by a gallery owner in Brooklyn, all for the “What If” posters.

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Portfolio Review Week – Twitter Buzz

Behance Portfolio Review Week is approaching, and hundreds of events around the world are already being organized and discussed! It’s not too late to host an event in your area or RSVP to attend. To learn more about Behance Portfolio Reviews please visit be.net/reviews.

Check out some of our favorite twitter highlights so far:

 


New Feature: Link a Project to a Work In Progress

One of our newest features allows you to easily link a new or existing project to a Work-In-Progress (WIP).  In case you haven’t used it, the Work-in-Progress feature allows you to get instant feedback by uploading a snapshot of your work in progress. You can continue to add future revisions in the same WIP. Now, you can link a finished project to a Work-In-Progress to help you show off the process behind a project.

In your Portfolio page, hover over a Project and click Edit Project.  At the top right of the Edit page, click Settings.  From there, look on the bottom right and click Link to WIP.  Select the appropriate WIP and Save Changes.  After saving, view your project to see a new module marked ”View Work In Progress” on the right hand column with a link to the appropriate WIP. Also, if a user is viewing a WIP that has a Project linked to it, there will be a View Full Project link at the bottom of the WIP.

A Closer Look with James Morton-Haworth

We are excited to have interview James Morton-Haworth, a versatile film maker who’s ProSite shows some cinematic greatness!

How long have you been in film?
In January 2013 it’ll be ten years since I graduated and started out. I’ll have to put together a reel or something to celebrate. The first ten years have been all about learning and honing the craft side of things – both filmmaking and working with the web. I’m really lucky to have had the opportunity to work and learn from so many brilliant people and to have started a company four years ago that’s growing well and producing great work. I hope that continues.

Do your personal projects differ from your professional work? If yes, how so?
Starting Gramafilm has devoured most of my life and consumed everything that I currently do. That said having my own website is a nice place to curate some of my favourite projects I’ve worked on. It’s an important little space for me – and it does bring Gramafilm.com a bit of traffic – so it’s win win.

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