In this series, we’ll look deeper into some of the projects on Behance.net that were especially admired in our community. Andreas Englund is a Stockholm, Sweden- based artist and art director. “Life of A Superhero” is his first project on Behance.
What was your inspiration for this project?
My visual inspiration originates from my fascination of the human body and Greek sculpture. Conceptually, I get inspired when I’m forced to see things from a new perspective. For me, Greek sculpture is like the main image of the classic Superhero – but without the costume. In general, these superheroes are stereotypes; they are perfect people. In this case wanted to question that stereotype. From there, it wasn’t a huge leap to put a costume on on this old Greek sculpture and then put him in alternative, human situations.
Can you describe your process in creating this project?
My first motif was “Strawberryjam”– the superhero trying to open a jar of strawberry jam. At first I wanted to paint a new version of the old greek sculpture ”The Discus Thrower”. I wanted to put him in a new context and call him “The Can Opener.” In that process I came up with the idea to put a superhero costume on him– and then the Superhero was born.
The next step actually came one year later when he (the Superhero) was supposed to be beaten up by an older dude in the painting ”Fight”. I had a problem with that motif because it was the older guy who became interesting and I had no story for him. In that process I found out that he could be the older version of the same superhero – still kicking ass. After that painting I had it all figured out, and could continue with this concept of portraying the whole life of a Superhero, uncensored and exposed.
Did you expect it to be as popular as it’s been on The Behance Network?
I received a lot of positive feedback during this project and I knew a lot of people appreciated this series but I could never imagine it to be this popular. It’s truly a fantastic feeling. I have to thank everybody who has taken time to comment on my project. It means a lot.
“I tried to come up with situations that weren’t obvious and that were not over played. When something is humorous, you want to tone it down rather than enhance it. Otherwise it loses it’s drama and becomes obvious and uninteresting. People are intelligent, and want to be treated that way.”
Did you go through many versions and iterations before coming up with these final pieces?
I guess the number of versions are limitless, and I had a lot of ideas that never made it to the canvas. I tried to come up with situations that weren’t obvious and that were not over played. When something is humorous, you want to tone it down rather than enhance it. Otherwise it loses it’s drama and becomes obvious and uninteresting. People are intelligent, and want to be treated that way.
Do you feel that this project is “done,” or is there anything you’d like to improve on or change in the future?
The Superhero concept helped me to build my foundation as an artist and now I have lot of other ideas and concepts that I want to explore.
That said, I still have a lot of ideas that I haven’t had time to finish yet about the Superhero… so there will be more stories to tell about this character in the future.
Did anything interesting happen as a result of the success of this project? (fans contacting you, job opportunities, blogs picking it up, etc).
Yes it did! All of the above actually. Since I do have some of my work in Los Angeles, I hope this could lead to new contacts in the US who want’s to exhibit my work. We will see what happens. Either way I’m very satisfied with how things have turned out!