Category: Behind the Project

Behind the Project: Cloud City

In this series, we’ll look deeper into some of the projects on Behance.net that are especially admired in our community. Together, Julie Wilkinson and Joyanne Horscroft are The Makerie Studio, a creative collaboration producing unique three dimensional paper sculptures for both commercial and artistic purposes. They are inspired by forgotten worlds, rare prints, and the beauty of details, allowing them to create unique pieces. Cloud City is their most recent project uploaded to Behance.

What was your inspiration for this project?
The inspiration for Cloud City came from an obsession with Moroccan arches and architecture, something we’d been eyeing up for over two years and really wanted to use for one of our pieces. We’d started drawing up a few intricate designs based on real buildings, but that had us stumped for a while because the buildings were already so beautiful. It was hard to know what to do next, and how to make them our own in some way. But when we distilled what it was that we loved about them – the pattern making, the colours, the structure – we thought it would be lovely to take these very rational details into a dreamier, illogical realm. And that’s how we ended up with floating egg palaces connected by ladders in the sky…

11

Read more →

Behind the Project: Stamps, Post Denmark

In this series, we’ll look deeper into some of the projects on Behance.net that were especially admired in our community. Peter Dam is a Odense, Denmark- based illustrator and designer. “Stamps, Post Denmark” is his first project on Behance.

What was your inspiration for this project?
I was working on another project making a visual portrait of Denmark. When surfing the web for pictures of Denmark, I suddenly spotted—between two pictures of Hans Christian Andersen—a funny picture of a plate with two pieces of danish. I remember thinking “that’s so typical of Danish culture!”

Later that day, I was waiting in line at the post office and saw a new stamp series with a motif of Danish allotments in the sun. That was also so typical of Danish culture!
btp- stamps1 Read more →

Behind the Project: Life of A Superhero

In this series, we’ll look deeper into some of the projects on Behance.net that were especially admired in our community. Andreas Englund is a Stockholm, Sweden- based artist and art director. “Life of A Superhero” is his first project on Behance.

What was your inspiration for this project?
My visual inspiration originates from my fascination of the human body and Greek sculpture. Conceptually, I get inspired when I’m forced to see things from a new perspective. For me, Greek sculpture is like the main image of the classic Superhero – but without the costume. In general, these superheroes are stereotypes; they are perfect people. In this case wanted to question that stereotype. From there, it wasn’t a huge leap to put a costume on on this old Greek sculpture and then put him in alternative, human situations.

5d2ebb852bc603542a956fd3e225b607

Can you describe your process in creating this project?
My first motif was “Strawberryjam”– the superhero trying to open a jar of strawberry jam. At first I wanted to paint a new version of the old greek sculpture ”The Discus Thrower”. I wanted to put him in a new context and call him “The Can Opener.” In that process I came up with the idea to put a superhero costume on him– and then the Superhero was born.
The next step actually came one year later when he (the Superhero) was supposed to be beaten up by an older dude in the painting ”Fight”. I had a problem with that motif because it was the older guy who became interesting and I had no story for him. In that process I found out that he could be the older version of the same superhero – still kicking ass. After that painting I had it all figured out, and could continue with this concept of portraying the whole life of a Superhero, uncensored and exposed.

e24ec09ce4e39850af0e1bef95055d71

Did you expect it to be as popular as it’s been on The Behance Network?
I received a lot of positive feedback during this project and I knew a lot of people appreciated this series but I could never imagine it to be this popular. It’s truly a fantastic feeling. I have to thank everybody who has taken time to comment on my project. It means a lot.


“I tried to come up with situations that weren’t obvious and that were not over played. When something is humorous, you want to tone it down rather than enhance it. Otherwise it loses it’s drama and becomes obvious and uninteresting. People are intelligent, and want to be treated that way.”


Did you go through many versions and iterations before coming up with these final pieces?
I guess the number of versions are limitless, and I had a lot of ideas that never made it to the canvas. I tried to come up with situations that weren’t obvious and that were not over played. When something is humorous, you want to tone it down rather than enhance it. Otherwise it loses it’s drama and becomes obvious and uninteresting. People are intelligent, and want to be treated that way.

9e0689e63837601b3058f4b425ba4297

Do you feel that this project is “done,” or is there anything you’d like to improve on or change in the future?
The Superhero concept helped me to build my foundation as an artist and now I have lot of other ideas and concepts that I want to explore.
That said, I still have a lot of ideas that I haven’t had time to finish yet about the Superhero… so there will be more stories to tell about this character in the future.

Did anything interesting happen as a result of the success of this project? (fans contacting you, job opportunities, blogs picking it up, etc).
Yes it did! All of the above actually. Since I do have some of my work in Los Angeles, I hope this could lead to new contacts in the US who want’s to exhibit my work. We will see what happens. Either way I’m very satisfied with how things have turned out!

Behind the Project: Experiments with Instagram

In this series, we’ll look deeper into some of the projects on Behance.net that were especially admired in our community. Javier Perez is an Ecuador- based graphic designer and audivisual producer. His other projects include experimental animations, clever stop-motion ads and playful projects using Vine. We spoke with him about his recent projects Instagram Experiments, part I and II. 

What was your inspiration for this project?
The simplicity within common every day items. These objects are beautiful by themselves and my work is to add a visual meaning to them. Every day I discover different meanings.

InstaExperiments1
Read more →

Behind the Project: A Different Family Portrait

In this series, we’ll look deeper into some of the projects on Behance.net that were especially admired in our community. Camilla Cantrambone is a Florence based photographer. Her other projects include the cover of “Piazza Italia” magazine, and playful posters and direction for the Little Veg Book. We spoke with her about her recent project “Portraits of my Family,” creative takes on the traditional portrait using beloved objects.

What was your inspiration for this project?
I’ve always been fascinated by objects, and I think every person is represented by their personal objects; the objects they choose and the way they use them tells you a story. When I started doing this project, I felt that the objects belonged to my relatives. They were still full of energy and capable of reminding me of moments I shared with them. In order to recreate specific memories, I started to reorganize these objects. For example, if I look at an image of my grandpa Mario, I can go back to a time when we sat at his writing table and fully feel the mood of that moment. The objects represented in every picture don’t talk about the entire life of my grandpa, but they deeply describe a moment I shared with him.


“The objects represented in every picture don’t talk about the entire life of my grandpa, but they deeply describe a moment I shared with him.”



 Did you expect it to be as popular as it’s been on The Behance Network?

Not at all! Being a personal project I’d never thought to be so popular, but I’m glad I could communicate and share my feelings to people I don’t even know

Read more →

Behind the Project: Voting System Behance Reviews

In this series, we’ll look deeper into some of the projects on Behance.net that were especially admired in our community. Pau Alekumsalaam and Dani Llugany are the cofounders of Domestic Data Streamers, a Barcelona based creative labTheir other projects include various forms of data visualization, art installations, sculptures, and even handmade cards. We spoke with them about their project “Voting System Behance Reviews,” a voting system that allowed attendees at their Behance Review to visualize the popularity of projects they voted for. 

1) What was your inspiration for this project?
Following Domestic’s “modus operandi” and working as a creative laboratory, we try to focus on new visualization methods. There was a significant evolution between the first project -where we worked two-dimensionally- and the last one. It was conceptually designed to take place in one of the rooms in the Moritz factory, an old beer factory remodeled under the instructions of Jean Nouvel. You can imagine what a challenge it was for us!

We were interested in translating votes into a piece of work that had a relevant presence in the. Our intention was to generate a dynamic data stream that was reordered and created a tridimensional graphic—which was a literal bar chart.


Read more →

Behind the Project: Instagram Redesign Concept

In this series, we’ll look deeper into some of the projects on Behance.net that were especially admired in our community. Aymon Shaltoni is a freelance Art Director and designer specializing in Web and Graphic design. His other projects include numerous brand designs, several mobile apps,  as well as a redesign concept for Google. We spoke with him about his project “Instagram Redesign Concept”

1) What was your inspiration for this project?
Instagram is one of the most distinctive social networks, so my inspiration was initially personally motivated.  I felt like there was a lot to improve in the Instagram design: the app needs new concept with some new features.

2) Can you describe your process in creating this project?
Dealing with social networking requires understanding user. I made a new concept redesign of the application with these new features:

Login interface
New simple design; flat and out of the way.

Read more →

Behind the Project: Infographic Feast

In this series, we’ll look deeper into some of the projects on Behance.net that were especially admired in our community. Ryan MacEachern is a Bristol, UK based design student. His works include a project featured in the curated Branding gallery, as well as an innovative take on the bookmark. We spoke with him about his recent project, “food x design”, an infographic tracing his eating habits over two weeks.

1) What was your inspiration for this project?
I’m currently studying Graphic Design and was an assignment to collect a weeks worth of data on a personal habit and then create an infographic poster.  My biggest inspiration while doing this was a project by Peter Ørntoft called “Information Graphics in Context” that I had seen years ago on Behance. I was astounded by the simple concept and striking visuals and knew I wouldn’t be happy creating a vector based solution if I were to create an infographic myself. So, years later and working on this assignment, it immediately struck me to use actual food to chart my food intake. To my surprise, I couldn’t find any projects online that had used this before.

2) Can you describe your process in creating this project?
I knew I wanted to track my food intake and wanted to create a photographic solution. I briefly explored digital, but it was soon apparent the photographic idea stood out and communicated information more effectively.
I had just started a low carbohydrate diet that was very dull and boring in appearance and considered stopping the diet in order to create a more colorful and varied project. Ultimately, I decided to use the food simply as a visual aid and didn’t directly link it to my actual consumed food.
I’m a capable photographer, but felt overwhelmed by the task ahead of me—I did some test shoots using natural light and the photos needed extensive post-production work. Luckily, a friend was able to help me get ahold of some studio lights and I set them up in my living room. I also spent around £60 on food, which about 2 weeks worth of food on a student’s budget, so I made sure it didn’t go to waste. It was very strange cooking a whole chicken at 3 a.m. just to take photos of it.

3) Did you expect it to be as popular as it’s been on The Behance Network?
Loads of blogs have picked it up and I’m getting a steady flow of followers on Behance, but I really didn’t expect it to get such immediate attention. I thought the work was good and nice to look at, but I wasn’t so sure other people would be able to see how much work went into it I’m really glad people like it, Im surprised at how extensive the behance community is I have had people follow me from all over the world which really is a great feeling.

4) Did you go through many versions and iterations before coming up with these final pieces?
This project has two main components: the visual, which in this case is a graph or pie chart, and typography, which communicates all the data and helps the flow. It was challenging to balance them both. Once I chose a font, my next challenge was to adjust lines and labeling to ensure the project wasn’t too crowded with text.

5) Do you feel that this project is “done,” or is there anything you’d like to improve on or change in the future?
The assignment only lasted two weeks, so I’m not sure I worked out all the kinks in the design. I’d like to return to the project soon and make it more extensive, covering other areas, like weight. I’d also like to work more on the coloring.

Behind the Project: Subjective Guide to Life

In this series, we’ll look deeper into some of the projects on Behance.net that were especially admired in our community. Michael Pharaoh is a New Zealand based graphic Designer. His other projects include a rebranding of Cadbury’s chocolate using 3-D modeling and a brand identity for a hypothetical bicycle club. We spoke with him about his recent project Michael’s Guide to Life, a guidebook based on personal experience and advice, modeled after family health books.

What was your inspiration for this project?
I personally just wanted a way to collect what I thought were important pieces of advice or skills I’ve picked up that have helped me through my life. I’ve always liked the design aesthetic of those big family health guidebooks, so I drew inspiration from that and wanted to create one for life.

Behind the Project: Repair Rather Than Replace

In this series, we’ll look deeper into some of the projects on Behance.net that were especially admired in our community. Katie Tonkovitch is a San Francisco based designer. Her other projects include branding for San Francisco dive bar, The Makeout Room as well as timeline based packaging for those trekking through the Himalayas. We spoke with her about her recent project, Mend.

What was your inspiration for this project?
Most of my projects have an element of sustainability to them. The final form was both inspired and limited by existing within those parameters. I think the creative challenge of
balancing aesthetics and function, of striving for both beauty and reusability, was a lot of what made this project successful.

The limited materials I chose drove the design to a high degree. One of the first things I did was hunt down the reusable containers and recycled papers, and make the decision that I was only going to use black ink. Discovering what typefaces and design elements played nicely within those parameters was a large part of my inspiration. For instance, the choice to use colored thread to color-code the different kits was born out of the fact that I limited myself to a single color of ink.

Can you describe your process in creating this project?
The design brief was the primary challenge. This was a fairly open-ended student project, so I really wanted to have a fully fleshed-out concept before I even began sketching. I wanted to do something in the world of sustainability, and spent considerable time brainstorming about how buying a new collection of stuff could possibly be a sustainable act. It then occurred to me that if that stuff helped you mend what you already had, it would be preventing you from buying things you didn’t need. The driving concept became: Don’t buy more stuff; mend what you have.

Read more →