Category: Behance Network

Behance Curates: Describing and Categorizing Your Creative Work

This post is part of a series written in collaboration with the Behance Curation Team, the experts on staff who select projects to be featured in Behance’s main Gallery and 12+ Curated “Served” Sites. Click here to see the first post in the series.

After you’ve uploaded the meat of your project – the actual content – there are still important steps to take to round out your project and present a strong, cohesive work. First, choose the right creative field for your work and yourself. Then, provide context for your work by adding text and tags.

Choosing the right creative field for your work and yourself

1) Categorizing your work:
When choosing the creative field for a project, select the creative field that represents your role, not necessarily the work as a whole.  If your project is a short film, and your role was in sound design, make sure you select Sound Design, not just Film in general, as the creative field. This is the opportunity to highlight the specific work you did.

2) Categorizing yourself: Think about your ideal role–what are the creative fields you’d want to be hired or recruited for? Those fields are the only ones you should list on your profile. You can showcase your interests in other fields in projects, but the profile should highlight your core skillset.


Providing context for your work

1) Specify your role: Take the time to explain your work: Why did you create this work? How did it come together? What does it mean? In some creative fields, explaining your work can be just as important as the work itself. Take the time to tell the story and process behind the piece.

2) Use the right tags and include your team: Tags help your work to be found. Including a few tags regarding genre, technique, or other elements will ensure it pops up in the right searches. Add credits or co-ownership for other members of your crew to make your project even more connected.

Macys Day Parade Photos on Gothamist

Behance’s very own Navid Baraty was featured on the cover of Gothamist last week, with his unique photographs of the Macy’s Day parade from 30 stories above 6th Avenue. Navid told Gothamist ”As always, I took them by leaning over the edge!”

Full article here

More photography by Navid Baraty can be seen on his Behance portfolio 

New Guest Curator: JWT Amsterdam

From time to time we invite respected curators, brands and cultural organizations to curate a collection of projects to be showcased on Behance. Check out our full list of current guest curators here: http://www.behance.net/galleries/collections_curators

We recently teamed up with JWT Amsterdam, an advertising agency built on the belief that our complex world calls for a new way of working, and they’ve created a unique collection of  projects that span architecture, photography, UX and graphic design. JWT defines the way they do business in three simple words: Think, Do, Make – a philosophy that we at Behance can stand behind. JWT’s collection will also appear on the company’s homepage, a space they’ve dedicated to serving up a daily dose of the unexpected. Check out their collection here.

181 Events Later…Behance Portfolio Review Week Recap

The second ever Behance Portfolio Review has officially wrapped up – and was even bigger and better than the inaugural Portfolio Review Week last May. We’re so proud of our community for making it happen, and to help bring like-minded people together around the globe to share their work and get feedback.

  • Events Worldwide: 181
  • Countries: 56
  • Communities Formed (interested in hosting): 487
  • Percent of Events Outside the USA: 72%
  • Number of People at Biggest Event: 400 (rome!)
  • “Appreciation Coins” Awarded Worldwide: 925
  • Tweets posted about #BehanceReviews:2,900
Check FLICKR and PINTEREST for many more images!

Curation in the Digital Age

Every day creatives from all over the world upload thousands of new projects to Behance. Which presents us with a unique challenge: How do you curate the world’s creative work in real-time?

Behance co-founders Scott Belsky and Matias Corea and Chief Curator Oscar Ramos Orozco share Behance’s approach to evolving curation through technology and the human touch.

To curate in the digital age, we must tap into a new equation: the power of the community + the power of technology + the power of human insight.

VIEW: Curation in the Digital Age

Learn more about curation on Behance in our Team Blog Series

 

Highlights from our Curated Galleries

We created Curated Galleries to bring you a steady supply of top creative work, with each site streaming fresh projects in specific categories like architecturepackaging design and fashion. Our curation team combs through each and every project on Behance to serve up the best of what they find. Click here to view the full selection of curated sites or visit the Galleries tab –> Curated Sites on be.net. Here are a few recent highlights:



From the Toy Design gallery: a series of custom characters.




From the Furniture Design gallery:  folding lamps that double as storage pots.



From the Web Design gallery: a custom website for Hugo Boss.

Behance Basics

On Behance you can create a portfolio, share it, promote or sell your work, make new connections, build a following, check your stats and more. Since this is a lot of ground to cover, we made a little video that highlights some basic Behance features. Take a look:
 

An Ode to Creative Work

Creative work is a labor of love.

All too often, we celebrate creation and overlook the difficult and emotional labor behind the scenes. Anyone who creates for a living knows all too well the doubts and barriers – both within us and around us – that challenge us every day. From the very beginning, our team at Behance has sought to discuss and support the “work” part of the creative world – the “99% perspiration” – that goes into making ideas happen.

Today, I’m pleased to share a short film – an ode to creative work. In recent months, our team embarked on a side project to film an eclectic group of creative minds at work. From the Behance community, we asked some folks we admired (interactive designers, art directors, graphic designers, fine artists, and others) to allow us to film them over the course of a day – the ups and downs and everything in-between.

We all share common struggles, yet collectively, we have more opportunity than ever before to make an impact in what matters most to each us. It is this hope and vision, grounded by the reality of the hardship of creative work, that motivates our team to build 99U and Behance.

An Ode To Creative Work

Behind every great advancement, in every industry, there is a creative mind.
Creativity may come easy, but creation is hard.The late nights spent trying, and failing, and trying again.

All the while, holding onto our vision. Pushing what we see in our mind’s eye into the world.

But our potential is being held captive by forces around us and within us.
Middle men who play us down while marking us up.Not giving us credit. Getting us to work for free.

And worse, we get in the way of our own success.We rely on chance encounters. We’re disorganized and isolated, liable to go unnoticed.
We can do better.

When creative minds come together, the sum exceeds all expectations.We connect, we learn, we critique, we prosper.

It’s not about money or fame, it’s about doing what we love.It’s about creating our greatest work on our own terms.It’s about realizing that creativity is not just an opportunity – it’s a responsibility.

Here’s to unleashing our full potential. For us, and for the world that awaits what we will do next; Take creative control.