Behance Announcements at Adobe Max

Earlier this month at Adobe MAX, Scott Belsky and the Adobe team announced some exciting ways that Behance will now be integrated into the Creative Cloud membership, allowing for a streamlined process for sharing work to our platform.

With Behance now integrated with Creative Cloud, you can seamlessly share your Work-In-Progress right from, and starting on June 17, with the release of the new CC subscription applications, Photoshop CC will allow users share to Behance directly from the application. In addition, ProSite will be available at no additional cost for Creative Cloud paid members. You can use ProSite to design an incredible portfolio site that stays in sync with your projects on Behance, increasing your efficiency and helping your work get more exposure.

Learn more about the announcement made at AdobeMAX:

Tech Crunch - Adobe Updates Creative Cloud with Deep Behance Integration
Creative Boom - A Creative Evolution & the next generation of creativity
Forbes - Adobe’s Behance: The Creative Graph Lets Your Work Do the Networking
Wall Street Journal - Adobe Accelerates Shift to the Cloud
Adobe Blog - Adobe Unveils Major Update to Creative Cloud 


Cupid for creatives: Behance’s Scott Belsky pairs talent with employers

On the walls of its Soho offices in Manhattan, Behance showcases artwork from its network of designers, photographers, typographers and illustrators. IdeaPaint-covered walls allow its 30 staff to write with whiteboard pens almost anywhere: one wall charts a freelancer payment system, another, a green gyre of code.

Scott Belsky, the company’s 32-year-old CEO, wants to pair talent with employers: his marketing and career services department for creatives has showcased more than two million projects from a million members in 172 countries.

Keep reading here

Behance Portfolio Review Week Coverage

Another Behance Portfolio Review has wrapped up and once again, creatives have gathered across the globe to meet and present their work. Check out some outstanding global coverage both before, during and after the events!

Collection of some notable articles:


Behance Co-Founders Featured in Business Insider’s “Coolest People in New York Tech” List

Business Insider published a round up of “the coolest people in New York tech this year” and Behance co-founders Scott Belsky and Matias Corea were included! They write, “Belsky and Corea bootstrapped design site Behance for six years before raising any money. Two million published products have been viewed more than one billion times on Behance.”

Read more.

Behance exec shares “dog food” recipe to API enthusiasts

Eating your own dog food,” is a term that means demonstrating confidence in a product by using the product one’s self, often credited to the late 1980s culture at Microsoft.

But online portfolio startup, Behance—self-described as the LinkedIn of the creative world—has embraced the “dog food”philosophy in its API strategy. At today’s Business of APIs Conference in New York, Behance’s home city, chief of software architecture Bryan Latten shared the four ingredients of the company’s secret dog food sauce:

  1. Model your own workflow: The idea behind eating your own dog food is that you should create an API that your own company would want to use. Which means, step one, according to Latten, is to know your corporate workflow.
  2. Repurpose your data, make it different: Once executives identify possible ways the data might be broken up they should take a moment to look at it with fresh eyes. Try to view the data from different perspectives and figure out new ways to interpret what it means.
  3. Use non-developers for feedback: Latten said there’s nothing like hearing a chief executive with little or no understanding of the technology behind an API react to new proposals. But that’s just one example. Ask your loved ones (if they’re not already tired of your entrepreneurial rantings), your customers, and anyone willing to listen, and give thoughtful feedback.
  4. Perform practice maintenance. Seriously: We reached out to Latten after he spoke and asked him to break this one down for us in different terms, and he asked us a question, “Will your clients now when you’ve made a change or will the new version be seamless?” He said those incorporating changes to an API should practice the transition on an offline database to make sure when the new version actually goes live there aren’t any glitches.

Behance was founded in 2006 and is a platform that makes it easier for creative professionals to reach their audience. They have a think tank and conference called 99U, formerly The 99 Percent, devoted to researching best practices of productive and creative people. Earlier this year, TechCrunch reported that Behance, which was at the time growing at a rate of 1,000 members per day, would cease work on a planned redesign and focus on its “creative graph,”charting the connections of freelancers and small business owners similarly to Facebook’s social graph.

Read the full article here