It’s been an exciting year, and we can’t help but share with you some of growth, milestones, and accomplishments at Behance in 2010. And, what year in review is complete with a sneak peek into what’s ahead….Enjoy!
At the start of each year, it’s fun to think about what’s next. The creative industries are rapidly changing, and we at Behance believe that technology and the latest shift in creative industries will empower creative professions.
With that said, a new piece published on The 99% and Fast Company contains some of our predictions (and hopes) for the creative professional community in the near future.
We’re flattered to find Behance’s Action Journals listed in the GQ December issue’s annual feature “Best Stuff of the Year.” We agree that these notebooks, sold in our Creatives Outfitter, make great gifts for the holidays and will get your ass in gear. See a scan of the feature below, or pick up the latest issue for the rest of this superlative round-up.
Entrepreneur Magazine recently published an article on how start-ups are utilizing Action Method and the advice gleaned from Making Ideas Happen to help make their ideas happen and avoid “idea-to-idea” syndrome. Along with summarizing some of Action Method’s key goals, the article features three creatives whose start-ups rely on Action Method to change their approach and have a bias towards action.
Mashable took note of the new model of competition we’re introducing this month in the Identity Design Showdown and Celebrating Great Logo Design. The approach respects designers’ time and work process by asking them to submit preexisting work (not create something custom-made) that best showcases their talents. Chosen designers will be invited to submit a creative brief for guranteed payment and take on some high-profile clients (Simple Shoes and The Queen Rania Foundation).
“The Behance approach uses crowdsourcing to help the best content and the best designs rise to the top in a design competition, but without any entries or work being submitted on a speculative basis.”
The new Facebook-inspired movie, “The Social Network,” prompts new questions about the value of ideas vs. great execution. The folks at Business Insider asked Behance CEO Scott Belsky to weigh in, given his interest in the topic and publication of the bestselling book Making Ideas Happen. Visit Business Insider for the full interview.
Leading Creative magazine Computer Arts published a feature on “Successful Socializing.” They invited a handful of creative pros to share their expert tips on how to use leading social networks for self-promotion. Behance was featured, along with the three other platforms: Twitter, Facebook, and LinkedIn.
Six creatives give their thoughts on Behance, highlighting the benefits they’ve seen in their web traffic, sales, and opportunities since publishing their work on Behance.
To read their insights and the CA feature, visit the article here.
This year, Fast Company named Behance as #2 in their list of “The 10 Most Creative Small Businesses.” We shared a spot on this list with the likes of Foursquare, Union Square Ventures, Kickstarter, and Boxee. Fast Company said:
Three years ago, Behance was born as a Web-based platform for creatives–a place to show of their work regardless of their resumes, hoping to turn more ideas into reality. Since then, it’s connected advertising and creative agencies discover artists and designers, attracting recruiters from Disney and Apple. Behance’s annual 99% Conference–“genius is 1% inspiration, 99% perspiration”–rallies creatives and entrepreneurs to execute ideas. A few of CEO Scott Belsky’s tips? Keep a notebook, indulge your obsessions, share ideas, and work hard.
Mashable reported on the Creative Portfolio Display application, the Behance/LinkedIn collaboration launched earlier this summer. The new application allows anyone to sync their Behance and LinkedIn accounts, and display their portfolio on LinkedIn. Mashable says,
“This is a great bridge between the creative and the more professional social networking worlds….What better way to showcase your talents that to hook in your existing portfolio? The fact that visitors don’t have to leave LinkedIn to view your work is an added bonus.”
This week, Behance launched a collaboration with LinkedIn that will enable Creative Professionals to upload their Behance portfolios directly into their LinkedIn account. The Creative Portfolio Display empowers creative professionals by creating a one-stop solution for maintaining their work portfolio and broadcasting it to millions. This is a tremendous opportunity for creative talent to get found and showcase their work to millions of visitors.