Behance member wins an Emmy

Paul McDonnel is a London based designer who specializes in Title Design. His projects include title sequences for ”Any Human Heart“, “Copper“, “Without You“, and “By Any Means“. Most recently, McDonnel won an Emmy Award for Outstanding Main Title Design for his work on the title design of “Da Vinci’s Demons”. We spoke with him about his experiences working on the project, as well as his advice for young designers.


Can you describe your process in creating this project?
It started with a Skype meeting with the creator of the series David S. Goyer. We were invited to pitch against a handful of other title companies. We were given the scripts and I got really into them from the start. I have always idolized Leonardo Da Vinci, and I’ve wanted to be Indiana Jones since I was 4… this program seemed like it was merging the two which was beyond awesome!

David mentioned how much he liked the idea of The Johnny Cash Project, so we used that as inspiration. We created a 5 second test for David and he was really into it; we got the call about 4 days later telling us to get started.

The first step for us was to nail down a narrative and work from there. We then created a rough animatic set to the amazing score written by Bear McCreary. Then we started dropping in some of our 3D objects and footage from the show. We were working at 25fps to get the transitions right but then we dropped it down to 12fps and literally printed out each frame. We then used the print as a base layer and hand sketched over it. We placed one of Leonardo’s sketches on top of that and graded it all in Photoshop before bringing each frame back into After Effects, which was a complete labor of love.

Once it was back in After Effects, we brought the frame rate back up to 25 and cleaned up out transitions. Job done!

Did you go through many versions and iterations before coming up with these final pieces?
Not really. We only pitched two ideas, and once we had the go-ahead there were no major surprises. About halfway through the process we had a re-visit of the initial edit which took a bit of time but went surprisingly smoothly.


“Da Vinci’s Demons was ideal for me because I felt invested from the very beginning. The entire team, from David to Bear, were amazing to work with and I was getting paid to work on a project I would have gladly done in my spare time.”


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Want your Work Displayed at Brooklyn Beta? Here’s how.

Brooklyn Beta is coming, and Behance wants to celebrate. This conference is all about inspiring creatives to make something they love – and in this spirit, we’d like to celebrate you.

If you tag your work on Behance with the tag BrooklynCreates, we’ll show off your work on the main stage of Brooklyn Beta throughout the day! What work should you tag? Anything made in or inspired by Brooklyn – whether your project is already on Behance or freshly uploaded.

Tag your work by October 9, then sit back at the conference, and watch the amazing creativity inspired by our favorite borough.

Here’s how to add Tags to your projects:

Best of Digital Publishing Showcased in New Gallery

Our colleagues over at Adobe’s Digital Publishing team just launched one of the coolest uses of the Behance API to date – their own Showcase Gallery.

This new gallery showcases best-in-class apps developed using the Adobe Digital Publishing Suite. Quick background on what the DPS is: it’s a publishing platform that magazines, newspapers (including top publications like The New Yorker and Vanity Fair) use to build mobile apps. Get inspired by how it’s being used today by browsing the gallery!

 

 

 

Developer’s Toolkit: Sean Dunn

This post is part of a series where Behance developers talk about the various tools they use to get things done and make ideas happen.

1. Who are you, and what do you do at Behance?

Hi There! I’m Sean Dunn and I spend my days at Behance hacking on Javascript with Dave Stein and Alex Lee. Over the last few months I’ve worked on everything from modularizing our front-end codebase to new feature for our users to internal tools that help us get our job done. My newest obsession is improving how we test our site functionality across multiple browsers and Operating Systems.

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99u Pop-Up School Day 2 & 3

We’ve just about wrapped up our our first ever 99U Pop-Up School- and its been such an incredible learning experience. Day 2 & 3 have been filled with strong speakers, amazing master classes, and impactful activities in our “playground” time.

Day 2 was all about learning how to launch, grow, and lead a successful start-up business. The lineup included Neil Blumenthal (co-founder & co-CEO of Warby Parker), Kathryn Minshew (founder & CEO, The Muse), Patrick Buckley & Craig Dalton (co-founders of DODOcase) and Alexis Ohanian (Co-Founder, Reddit).

Day 3 was brand & digital strategy intensive, and was focused on how to create a loyal following for your brand in a digital world. We heard from Gary Vaynerchuk (CEO, VaynerMedia), Jonathan Perelman (VP of Agency Strategy, BuzzFeed), Allison Johnson (Founder of West & Former VP Marketing at Apple), and Aaron Dignan (CEO, Undercurrent).

Here are some highlights from the past three days. Take a look back here:
Follow the conference hashtag: #99school
Follow us on Instagram: 99U 

 

Live from 99U Pop-Up School

We’re in the midst of the first ever 99U Pop-Up School- a three day event all about super-charging your creative skill set for success in the 21st century. For our inaugural school session, we’ve selected three topics that are essential to making an impact with your ideas — career development, entrepreneurship, andbrand & digital strategy — and built an intensive day-long learning program for each of them.

Day 1 was all about how to build the creative career you want, and had a lineup that included Simon Sinek (author of “Start With Why”), Heidi Grant Halvorson (Associate Director, Columbia University Motivation Science Center), James Victore (Artist & Educator), Ben Barry (Designer & Co-Founder, Facebook Analog Research Lab), and Behance’s own Scott Belsky.

Here are some highlights from the thick of it. Today and tomorrow make sure to:
Follow the conference hashtag: #99school
Follow us on Instagram: 99U 

 

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World Humanitarian Day: Human Pictures

In honor of World Humanitarian Day, Behance is supporting the United Nation’s campaign by profiling users who have created projects with a particularly humanitarian focus. This year’s World Humanitarian Day theme asks the question “The World Needs More _________”; brands, organizations, and individuals can then sponsor the words to raise money and awareness.

Human Pictures is a film-specialized design group based in New York. Their projects reflect their commitment to progressive media creation, and  include advertisements for the United Nations, get-out-the-vote initiatives, a campaign for SOME Designs, as well as several other documentary short projects.

The theme for World Humanitarian Day is: The World Needs More _______. In three words or less, what do you think the world needs more of?
The World Needs More Will to Change

What led you to pursue these projects?
Human Pictures was born as a means to push toward a more just world through the use of media as a tool for social transformation. From the get go, Human Pictures has been committed to working exclusively on projects that in some way or another contributed in the struggle for justice and social change. These projects are sometimes based on a direct message of transformation, offer options to consumers that contributed to a more just exchange economy, or challenge and question social paradigms around race, gender and sexuality. The UN Women piece clearly spurred a message against racism within Colombian society, while our work on SOME provided more socially responsible alternatives to consumers. Read more →

The New Creative (and their tools) – an update!

A number of big announcements from our colleagues at Adobe just went out – there are two things in particular you Behancers should get excited about!

Project Mighty and Project Napoleon – Tools for the New Creatives
Today, Adobe announced that our cloud pen, Project Mighty, and our digital ruler, Project Napoleon, will move from a technology exploration to a planned product! If you saw our exploration demo at MAX, you already know how kickass this project is. Mighty and Napolean are designed to feel part of your mobile creative tool kit. Click through to get a closer look at how it all will work, and find an update from product lead Michael Gough here.

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Quick Update on Portfolio Review Week Four!

The weather is changing here in New York (finally!) and it’s getting darker sooner (ugh!) but it means November is quickly approaching.

So what’s new? We’ve sent out our first round of Digital Promotion Kits to our first round of hosts–we’re really excited about those as we’ve added some new things like Tips for Hosts. We’ve got almost every continent represented (we’re looking at your Australia and Antarctica) and we cannot wait to hear from the rest of you!

For more info: http://www.behance.net/reviews

Developer’s Tookit: Manny Toledo

This post is part of a series where Behance developers talk about the various tools they use to get things done and make ideas happen.

1. Who are you and what do you do at Behance?

Hello everybody, I’m Manny Toledo a Devops Engineer here at Behance. My main goal is making sure that Behance always offers the best experience possible to everyone in the community. Beyond that I help implement and build tools to make our lives easier on the development and infrastructure side of Behance. My new shiny toy to accomplish that is Chef.  It is a configuration management tool that lets us use code to describe what our infrastructure should look like and push those rules out to each server.  This also allows us to commit our configuration to git and keep versions of infrastructure changes.  Overall some really awesome stuff for managing a servers in bulk.

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